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How Product Designs Evolve
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  • 📘How Product Designs Evolve
  • 📊Visual Summary
  • 🔬Research Data
  • 🦓1. Introduction
  • 📚2. Literature Review
    • 2.1 Overview
    • 2.2 Design Evolution in Literature
    • 2.3 Darwin, Evolution & Natural Selection
    • 2.4 Disruptive Selection
    • 2.5 Directional Selection
    • 2.6 Stabilising Selection
    • 2.7 Purifying Selection
    • 2.8 Disruptive Innovation
  • 👨‍🔬3. Methodology
    • 3.1 Overview
    • 3.2 Research Procedures
    • 3.3 Research Population & Census
    • 3.4 Methodology Selection
    • 3.5 Grounded Theory
    • 3.6 Data Collection
    • 3.7 Data Analysis
  • ✈️4. Results: The Evolution of Commercial Aircraft
    • 4.1 Disruptive Innovation in Aircraft
    • 4.2 Directional Innovation in Aircraft
    • 4.3 Stabilising Innovation in Aircraft
    • 4.4 Purifying Innovation in Aircraft
  • 📱5. Results: The Evolution of Smartphones
    • 5.1 Disruptive Innovation in Smartphones
    • 5.2 Directional Innovation in Smartphones
    • 5.3 Stabilising Innovation in Smartphones
    • 5.4 Purifying Innovation in Smartphones
  • 🚀6. Disruptive Innovation
    • 6.1 In Search of a Better Theory
    • 6.2 Issues with Disruption Theory
    • 6.3 The Rise of The iPhone
    • 6.4 The Emergence of a Smartphone Dominant Design
    • 6.5 Market Disruptions in The Smartphone Industry
    • 6.6 The Jet Age Disruption?
    • 6.7 Disruptive Innovation by William Abernathy
    • 6.8 Christensen’s Prediction for Boeing and Airbus
    • 6.9 The Predictive Model of Disruptive Innovation
    • 6.10 The Rise of Boeing
    • 6.11 The Rise of Airbus
    • 6.12 How to Design Disruption
  • 🦒7. Directional Innovation
    • 7.1 Natural Selection in Technological Evolution
    • 7.2 Directional Selection in Nature
    • 7.3 Incremental, Directional, and Disruptive Innovations
    • 7.4 The Importance of Directional Innovations
    • 7.5 From Disruptive to Directional Innovation
    • 7.6 Historical Trend in Aircraft Fuel Efficiency
    • 7.7 Directional Innovation in Commercial Aircraft
    • 7.8 Directional Innovation in Smartphones
  • 🐊8. Stabilising Innovation
    • 8.1 The Stability of Designs
    • 8.2 Technological Stasis & The Pro-Disruption Bias
    • 8.3 Punctuated Equilibrium & Dominant Designs
    • 8.4 The Stabilisation of Qualitative and Quantitative Traits
  • 🐋9. Purifying Innovation
    • 9.1 Purifying Selection in The Evolution of Industries
    • 9.2 Apple’s Purifying Innovation Strategy
    • 9.3 Conceptualising Purifying Innovation
    • 9.4 Purifying Innovation and Technological Replacements
    • 9.5 Purifying Innovation and Technological Discontinuances
    • 9.6 Purifying Innovation and Technological Rejections
    • 9.7 The Economics of Purifying Innovation
  • 🌊10. The Dynamics of Design Evolution
  • ⚡11. Conclusion
  • 📖References
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🦒7. Directional Innovation

7.1 Natural Selection in Technological Evolution7.2 Directional Selection in Nature7.3 Incremental, Directional, and Disruptive Innovations7.4 The Importance of Directional Innovations7.5 From Disruptive to Directional Innovation7.6 Historical Trend in Aircraft Fuel Efficiency7.7 Directional Innovation in Commercial Aircraft7.8 Directional Innovation in Smartphones
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Last updated 1 year ago